Marc Lasry, CEO of Venue Capital Group, joined CNBC's "Squawk Box" to discuss his investment approach in the sports world. He revealed that he looks for undervalued sports and investments where ratings are increasing, giving him an edge over others. Lasry highlighted women's sports as one area with immense potential, citing growing interest from younger generations. He also discussed college sports, noting that universities need money to attract students and that alumni donations can provide a significant source of funding. However, he pointed out the issue with athletic department donations not being tax-deductible, creating a challenge for universities seeking capital.
https://www.sportsbusinessjournal.com/Articles/2025/01/13/marc-lasry-investments/